UP’s Swachh move: Pee in open, find yourself on YouTube
Bareilly: Beware, peeing in the open, especially at bus stations in UP, may turn you into an internet embarrassment. UP State Road Transport Corporation (UPSRTC) has decided to post pictures of those caught in the act on YouTube. The photographs would be taken via CCTV cameras installed at bus stations, officials have announced.
The move, undertaken by the department as part of Swachh Bharat Abhiyan, is aimed at inculcating the habit of using public toilets and spreading awareness about the health hazards of urinating in the open.
Talking to TOI, regional manager, UPSRTC, Bareilly region, Prabhakar Mishra, said, “Our aim is to reform those who shun public toilets and pee in the open. After all, it is for the betterment of all. We have already designed massive flex boards, which would be put up at all bus stations, urging passengers to desist from peeing in the open. If the practice continues, we have no option but to take the pictures of habitual offenders, including passengers, attendants and vendors, and uploading them on social media. Maintaining cleanliness and hygiene at bus stations is our foremost priority.”
Sharing the details, a senior official said that the cue for exposing such offenders has been taken from similar campaigns in foreign countries. He added, “While designing posters for an awareness campaign, the department came across material issued in foreign countries, showing a man urinating in the public with a red cross marked over him. Below that picture was a catchline, saying, ‘Those indulging in such acts would meet the same fate. He would be subjected to public embarrassment in order to reform him’.”
Some thought seems to have gone into the new, somewhat drastic, campaign. “Officials thought that instead of pasting regular posters at public places, why not bring such offenders on social media, which has a wider reach. Identifying them is not a difficult task,” said another senior official, who added that a set of CCTV cameras have already been procured and installed at various bus stations.